Dynamics CRM Online, Office 365 Head Down Under

(Source: eWeek) Microsoft’s cloud-based customer relationship management software, Dynamics CRM Online, and its Office 365 productivity platform are now available in …

Oracle Helps Marketers Leverage Data Trapped in Different Marketing Systems

(Source: )… for Cross-Channel Marketing Automation customers and OnDemand On-Board. The new innovations enable marketers to pull together data sitting in web …

Tapjoy Hires Industry Veteran Chris Salmanpour as Director of Sales for EMEA Region

(Source: PR Newswire UK) Tapjoy, the leading marketing automationand monetization platform for freemium apps, today announced the hiring …

CRM market as bloated as ever, says Forrester

(Source: ZDNet) The customer relationship management (CRM) market is mature, bloated and consolidation is going to continue for the foreseeable future. The upshot: …

Building A B2B Marketing Technology Stack

(Source: Business 2 Community)  Chances are the company already has some kind of CRM platform in use which captures some of this information. That’s a great start andCRM should be the …