Top MarTech News From the Week of May 6th: Updates From ActiveCampaign, Conversica, and Madison Logic

(Source: Solutions Review) Postmark’s transactional email services and DMARC Digests’ email authentication and monitoring offering will join ActiveCampaign’s sales, CRM, and marketing…

SAP to divest CRM education software in bid to streamline

(Source: The Register) SAP to divest CRM education software in bid to streamline. Area no longer a priority as cloud migration takes center stage, deal of around $1b in the offing,…

Freshworks shares drop despite topping estimates

(Source: SiliconANGLE) The company also launched Freshworks CRM for e-commerce, a solution for consumer companies that integrates conversational marketing and support. “We’re off to a…

Top MarTech News From the Week of April 29th: Updates From Adverity, RollWorks, Freshworks, and More

(Source: Solutions Review) Freshworks has announced the launch of Freshworks CRM for e-commerce, a new customer relationship management platform designed to provide companies with a…

Salesforce Expands Flow Automation Suite, Now Delivers More Than 1 Trillion Monthly Automations and $2 Trillion in Customer Business Value

(Source: CXOToday.com) “This is automation on one unified CRM platform. New features for Flow provide users the ability to trigger flows from analytics dashboards, use low-code to…