Crunchbase CEO Talks Team Diversity, Product Pipeline
(Source: Benzinga) The latest product enables salesforce.com, inc. (NYSE: CRM) integration as well as extraction of datasets into Excel spreadsheets and internal systems.
Ensuring Digital Ad Monetization Starts With Interoperability
(Source: Broadcasting & Cable) At the front of the digital advertising workflow, you have pre-sales activities typically managed by a CRM system. Even though these activities cannot truly be …
Tenjin Offers Attribution and Analytics for Google Daydream
(Source: Destination CRM) Tenjin, a mobile marketing infrastructure company, has added attribution and analytics support for apps on Daydream, Google’s mobile virtual reality (VR) …
Architecture marketing: 5 tools to measure success
(Source: Building Design + Construction) One foundational building block that helps you understand the business opportunities driven by your marketing efforts is the CRM (Customer Relationship …
A CMO’s guide to integrating marketing technologies
(Source: MarTech Today) For some clients, the native integration was customized (e.g., via Marketo sync filter or Eloqua program) to meet their requirements. Others made changes to …