Dotmailer Parent Acquires Comapi
(Source: MediaPost Communications) The purchase will further dotdigital’s mission of providing an omnichannel marketing automationplatform, the company says. The firm is also active in the U.S.. Dotmailer and Comapi share several clients, including Superdry, Hayes Recruitment, Daisy Group and betting firm Ladbrokes. Comapi is a brand in the CPaaS …
Ajit Saxena with Mucci Farms Shares the Company’s “Partners in Produce” and Marketing Strategies
(Source:And Now U Know ) Ajit Saxena with Mucci Farms Shares the Company’s “Partners in Produce” and Marketing Strategies … We are growers, packers, shippers, and marketers focused on improving in each area by constantly reinventing ways to do things and investing in automation and technology that improves the customer’s experience with …
Shutterly Fabulous selects Workbooks CRM to Enable Growth
(Source: BW Businessworld) The approach is simple: co-fund a strategic CRM workshop that brings together operational and executive stakeholders to identify how CRM can benefit the business and define success criteria. The output is a detailed report that identifies high-level business outcomes and specific CRM requirements, a CRM project …
Simplus Closes $17.8M Funding; Acquires CRM Manager
(Source: FinSMEs) Simplus, a Salt Lake City, UT-based Salesforce partner and Quote-to-Cash implementation solutions provider, closed $17.8m funding. The funding includes a Series B round of $9.3m and an additional $8.5m in debt financing from Silicon Valley Bank. The equity round was led by Epic Ventures with participation from …
After the Sale: Strategies for Post-Purchase Marketing
(Source: Practical Ecommerce) Bronto Software arms high-growth retailers with sophisticated marketingautomation to maximize revenue opportunities. The Bronto Marketing Platform powers personalized multichannel content that generates the higher engagement needed for retail success. Keenly focused on the commerce marketer, Bronto continues its …