B2B Marketers Fine Tune Cross-Channel Strategies To Streamline Self-Directed Journeys

(Source: Demand Gen Report) … + Bronto, Wall continued. “In our case, every single person in our marketing department — whether you’re a content creator, a designer, on the demand gen team or an event logistics — every single one of them is in our CRM system. Almost all of them are in our marketing automation system. They’re […]

Microsoft partner and CRM consultancy Mint Group acquires Liquid CRM

(Source: MSDynamicsWorld.com) Mint Group has announced that it has acquired South African CRM consultancy Liquid CRM, a Microsoft Dynamics systems integrator. Mint and Liquid CRM have been partners for the past 15 years. The acquisition brings together two of the leading Dynamics partners in the country and extends the firm’s opportunity around …

WorkWise Launches OnContact CRM 10.2

(Source: Destination CRM) WorkWise, an enterprise resource planning and CRM software developer, has released OnContact CRM 10.2, with sales management, marketing automation, and customer service functionality wrapped in a fully responsive interface. OnContact CRM 10.2 also includes Google Map integration. The new mapping integration …

SS&C: Salentica merger spurs growth

(Source: Hartford Business) The company said Wednesday the acquisition enabled them to expand Salentica’s CRM capabilities for asset managers, advisors and their clients. Meanwhile, the New York company also added new integrations to its data broker platform such as the Black Diamond Wealth Platform, Advent Portfolio Exchange and Axys, …

Outsell Invited to Speak at Digital Dealer 24 on ‘Finding Your Next Customer: It’s All In the Data’

(Source: GlobeNewswire (press release)) MINNEAPOLIS, April 09, 2018 (GLOBE NEWSWIRE) — Outsell, which offers the only AI-driven marketing automation platform for the automotive industry, announced today that its Vice President of Marketing Valerie Vallancourt has been invited to speak at Digital Dealer 24, moderating a panel titled, “Finding Your Next …