Gartner Finds CRM Was the Largest Software Market in 2017

(Source: Destination CRM) Customer relationship management has overtaken database management systems (DBMSs) as the largest software markets, according to research from Gartner. By the end of 2017, worldwide CRM software revenue had reached $39.5 billion; DBMS revenue, meanwhile, reached $36.8 billion over the same period.

Digital Marketing Software Market 2018 Receives a Rapid Boost in Economy due to High Emerging Demands by Forecast to 2023

(Source: satPRnews (press release)) Adobe Systems Incorporated (U.S.); Oracle Corporation (U.S.); SAP SE (Germany); Salesforce.com, Inc. (US); IBM Corporation (U.S.); Marketo, Inc. (U.S.); Microsoft Corporation (U.S.); Hubspot Inc. (U.S.); SAS Institute Inc. (U.S.); Act-On Software (U.S.); SimplyCast (Canada); Amazon Web Services (U.S.); Fujitsu Ltd. (Japan).

Somewhat Positive Media Coverage Somewhat Unlikely to Impact Marketo (MKTO) Share Price

(Source: StockNewsTimes) News coverage about Marketo (NASDAQ:MKTO) has been trending somewhat positive recently, according to Accern Sentiment Analysis. Accern rates the sentiment of news coverage by analyzing more than twenty million news and blog sources in real-time. Accern ranks coverage of companies on a scale of -1 to 1, with …

Cloudera (CLDR) versus Bridgeline Digital (BLIN) Financial Review

(Source: StockNewsTimes) It offers iAPPS Experience Manager, a marketing automation engine and content management system; iAPPS Content Manager that enables non-technical users to create, edit, and publish content via a browser-based interface; and iAPPS Commerce, an online B2B and B2C e-commerce solution, which allows users to …

Customer Experience Professionals Embrace Innovation with Oracle

(Source: PR Newswire (press release)) Mintigo delivers intelligent customer engagement powered by predictive analytics and AI for enterprise marketing and sales. Mintigo enables Oracle Eloqua and Oracle Sales Cloud customers to extend the value of predictive marketing and sales directly into marketing and sales workflows, campaigns and lead management …