HGS strengthens Global Executive Leadership Team to help drive its growth agenda
(Source: PRNewswire) Prior to joining HGS, Shilpa headed the Marketing & Communications … HGS combines technology-powered services in automation, analytics and digital with .
C3 Metrics and Havas Helia Bring Attribution To Customer Relationship Management (CRM)
(Source: MarTech Series) Product Will Be the First to Enable Attribution Measurement of CRM Platforms Such as Email, Digital Media, OTT, Household Addressable TV and Direct Mail.
ioTium, the SDN for IIoT company, opens Australian office
(Source: IoTAustralia) “We have customers in Australia in the building automation space and we are … marketing investments on four verticals; building automation, manufacturing,
Adobe, Microsoft And SAP Announce New Open Data Initiative Details
(Source: Which-50) “Our customers are all trying to integrate behavioural, CRM, ERP and other internal data sets to have a comprehensive understanding of each consumer, and ..
FICO and Equifax partner to deliver the Data Decisions Cloud
(Source: IBS Intelligence) the customer lifecycle and an integrated pre-screen marketing automation solution that develops FCRA-compliant campaigns to acquire and retain customers.