Kustomer raises $40M more led by Tiger Global for its omnichannel approach to CRM

(Source: TechCrunch) The plan will be to bring in more automation and AI processes to reduce more of the repetitive tasks around CRM — a move specifically aimed to help it target …

Publicis Media merges digital marketing agencies Convonix and Resultrix

(Source: Livemint) we put accelerated focus on next-frontier areas in marketing communications like machine learning, artificial intelligence, consulting, automation and the like.

Officeworks brings on executive-level marketing chief

(Source: CMO) The position encompasses advertising, brand and CRM. Most recently, Richmond was head of brand and communications at 7 Eleven, with responsibility for .

Zendesk acquires Smooch to advance integrated messaging experiences

(Source: MobileMarketing Magazine) “With their launch of Sunshine last year, Zendesk took the bold and disruptive step required to compete for and win the future of CRM,” said Warren Levitan, .

Avtex acquires Bloomfield Hills-based NuSoft Solutions

(Source: Crain’s Detroit Business) Founded in 1994, Nusoft offers a range of services in customer engagement, cloud and artificial intelligence, marketing automation and more to help .