Coca-Cola spotlights BIPOC creators with TikTok debut

(Source: Marketing Dive) … content to inspire interpretations of its ongoing campaign “Real Magic. … Coca-Cola awarded WPP most of its marketing activities in November after a…

Adobe buys social media marketing startup ContentCal

(Source: SiliconANGLE) Founded in 2015, ContentCal is a business-to-business software-as-a-service content marketing platform that pitches itself as allowing users to manage their…

SALTO enhances ecosystem partnerships with new technical sales team

(Source: Security Info Watch) “We’re excited to announce the addition of our Technical Sales Team,” said Colin DePree, Sales Strategy, SALTO North America. “As the security and access…

HyperX launches streamer starter pack to kick-start your content creation

(Source: iTWire) Marketing budgets are now focused on Webinars combined with Lead Generation. … We can also create your adverts and written content plus coordinate your…

Snapchat Marketing: 10 Ways to Promote Your Brand

(Source: Business 2 Community) Before starting a marketing campaign on this social media platform, you need to understand how it works. If your plans are too complicated or present too…