WordPress VIP Releases Content Matters 2023 Report — Exclusive Survey of 1,500+ Marketers on the State of Content Marketing
(Source: PR Newswire) How content teams are driving growth, measuring what works, and thinking about the future; and why being data-driven is going to ignite content marketing…
Venture Firms’ Strategy of Holding Stocks for Longer Backfires During Market Rout
(Source: The Wall Street Journal) During the recent bull market, venture-capital investors that typically exit a stock after taking it public held on to their shares in the hope of maximizing…
Identity and Access Management Solutions Provider BIO-key Adds Proven Security Sales Leaders in Planned Senior Management Transition
(Source: GlobeNewswire) Galen was previously Director of Channel Sales North America and Director of … build brand awareness, and develop competitive tactics and strategy.
Spykar to increase its focus on influencer and digital marketing, says Sanjay Vakharia
(Source: BestMediaInfo) According to Vakharia, the brand will focus on content marketing and creating on-ground IPs to attract audiences this year. “Spykar is one of the largest…
TIKTOK REALITY CHECK: HAS SHORT-FORM VIDEO CHANGED STARTUP MARKETING?
(Source: Hypepotamus) Professor Marina Cooley, who teaches content marketing at Goizueta Business School, tasked groups of students with creating viral video campaigns on the…