YouTube advertisers gain insight into brand safety via comScore
(Source: Marketing Dive) “Monitoring online content for brand safety is a complex challenge, particularly … Access real-time news from Marketing Dive—and any of our 11 other business …
Huawei mystery memo (and phone strategy) confirmed
(Source: The Register) Only three years ago, marketing experts could be heard agonising that English-speaking punters would never be able to wrap their tongues around the …
Apple announces big plans to revamp the iMac in the not-so-near future
(Source: Digital Trends) At the roundtable, Apple’s vice president of worldwide marketing Phil Schiller, senior vice president of software engineering Craig Federighi, and vice president …
Smart digital marketing for good
(Source: Third Sector) And as a plus, the Wegiveit platform allows charities to tell their story and keep donors constantly interested with quality video content. As a charity, it’s easy and …
Panasonic Enters Into a New Business Relationship with Cubic Telecom to Enhance Strategy for the Internet of Things
(Source: IoT Business News) The deal with Cubic Telecom is a key component of a broad strategy within Panasonic to ensure that its market-leading solutions are equipped to take …