Customer Experience Revolution Ahead: Gartner

(Source: CRM Buyer) “It will be a lot higher,” he told CRM Buyer, because VCAs “achieve the seemingly impossible twin objectives of reducing support costs and increasing customer satisfaction.” Gupshup’s Mindbody chatbot “has created a more engaging client experience,” said Kassandra Kuehl, owner of Beauty Ecology. In addition to …

TechBytes with Neil Michel, Chief Strategy Officer, Wire Stone

(Source: MarTech Series) We find ourselves integrating web CMS platforms like Adobe and Sitecore with marketing automation platforms like Eloqua or Marketo, and experimentation engines like Optimizely. And, of course, tag management sits under it all, so we’re also commonly integrating tools like Tealium. We try not to advocate too hard for any …

Business Actualization Announces New CRM Touch Point

(Source: Ratchet+Wrench) .. them Facebook and Google Ads post service visit. Adam Kushner, founder of Business Actualization stated, “We can touch previous customers for pennies on the dollar compared to a postcard and with email open rates continuing to drop, serving an ad to previous service customers is the evolution of the auto shop CRM.

Sharp Mobile Announces iMobilebroker 2.0 – Unlimited Potential

(Source: Canadian Underwriter)  Sharp Mobile Technology Ltd. is preparing to launch a brand new version of the iMobilebroker platform, the ultimate broker-branded customer experience. “It has always been our goal to provide best-in-class solutions, and we believe our newest version builds upon that goal,” says …

Really Simple Systems is the first CRM Vendor to Deliver GDPR 2018 Specific Functionality

(Source: PR Newswire ) Leading CRM vendor, Really Simple Systems, has launched phase one of its development to enable customer compliance, in advance of the introduction of the … Really Simple Systems is thought to be the first CRM vendor to tackle GDPR compliance with a phased roll out of specific developments to its email marketing