At OpenWorld, Oracle debuts new AI-powered cloud app services
(Source: SiliconANGLE) The idea is to provide marketers at smaller firms with the same kind of tools used for … “Oracle has incorporated these technologies into new tools that automate …
SAP C/4HANA name irks some Hybris users, but most take in stride
(Source: TechTarget) SAP’s intent is to redefine a CRM market that’s dominated by Salesforce and focus on the entirety of the customer experience, rather than just the relationship …
Tenjin and Branch.io Are Becoming Snapchat Mobile Measurement Partners
(Source: Adweek) Ran Milo, vice president of marketing at ad automation platform provider and Snapchat Mobile Measurement Partner Bidalgo, touted application install …
Stairway to Personalization: What Adobe Magento Integration Means to Marketers
(Source: MarTech Advisor) Before Marketo, there was Magento. Adobe acquired Magento, the e-commerce provider, less than six months ago for $1.68 billion. The Magento Commerce …
Xcelerate Summit offers practical business advice for success
(Source: BarrieToday) … digital performance to marketing automation, “micro-hiring” and building winning internal cultures. The Xcelerate Summit is a collaboration between the Small …