Infosys Consulting CMO: ‘PR is effective in building brands’

(Source: Press Gazette) … Gazette’s Marketing Maestro interviews. This series is produced in association with Lead Monitor, New Statesman Media Group’s content marketing arm.

Facebook Tests ‘Subscribers Only’ Posts to Enhance Creator Offering

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Fobi Announces Passcreator Digital Membership Card Deal With Scotch & Soda, A Leading Global Fashion Brand

(Source: GlobeNewswire) Scotch & Soda will collect the POS data, which will be synched to their Salesforce CRM system and the transaction data can then be attributed directly to…

Kwik Trip picks RELEX Solutions for space planning and supply chain move

(Source: Retail Technology Innovation Hub) RELEX and Kwik Trip today announced a partnership to implement automated … Tree and Perwyn, Polish marketing automation platform… https://t.co/kw2z0LusOJ.

Reddit Highlights Key Engagement Trends and Brand Opportunities in the App

(Source: Social Media Today) Based on interviews with over 2,000 social media users, Reddit sought to find out how people are using social media to connect, and the role that Reddit,…