Enterprise Marketers Mired In Complex Web of Marketing Data Toolsets, According to IAB & Winterberry Group
(Source:IAB-)… leverage numerous marketing automation solutions while they search for the … approach to adopting marketing automationtechnologies or an independent, ..
The Fusion of Personalization and Automation is Eliminating the ‘Ask’ in Customer Engagement
(Source:iMedia Connection (blog))Yes, B2C marketers are beginning to buy in to the notion of ‘operating like a machine’ with the adoption of marketing automationcapabilities. But is the value of …
8 Ways Marketing Automation Can Expand Your Search Marketing Agency
(Soruce:Business 2 Community-)That’s because marketing automation gives you more influence over the … an automated email program, preferably as part of amarketing automation platform.
Lead Management: 5 Ways CRM Software Converts Leads Into Opportunities
(Source:The VAR Guy-)Data-Driven Lead Intelligence: CRM applications provide a comprehensive picture of your leads. The prime advantage of data-driven lead management is ..
Maximizer CRM Launches French Language Edition in North America
(Source:Marketwired (press release))VANCOUVER, BC–(Marketwired – January 20, 2015) – Maximizer Services, a leading provider of Customer Relationship Management (CRM) solutions for …