6 Steps to Successful Lead Nurturing
Up to 80% of ‘bad’ leads will buy from someone within 24 months. Learn how lead nurturing helps you win, and the 6 steps to getting it right. In this guide, we’ll tell you what it takes to get your program up and running, explain how to refine and expand your program, and discuss how […]
SEO 101: Beyond the Basics
Over the last 12 years, a massive amount of material has been written about Search Engine Optimization (SEO). Much of this material remains applicable today; However, there are a growing amount of out-dated tactics still being touted as best practices (exact match domain names, keyword density targets, exact anchor text, and so on). In this […]
Best Practices for Social Influencer Marketing
An endorsement from a respected voice can go a long way in raising awareness. In pure marketing terms, social media influencers deliver commentary that boils down to free publicity, enhanced by the authenticity of the known and trusted opinion maker. This can be a home run. But how do you make it happen? You’ll need […]
featured_status \ SAP \ white papers
Aberdeen White Paper: “Embedded Analytics for ISVs: Honing a Competitive Edge with BI”
Analyst white paper discussing the need for analytics on a real-time basis to speed enterprise decision making and transform business efficiencies while maintaining a competitive edge.
Dell Software Foglight APM 5.9: Introducing Big Data Repository/Reporting Supporting Web Analytics and User-Centric APM
The release of Foglight Application Performance Monitoring 5.9 from Dell has put the growing APM industry into the spotlight again. In contrast to competing APM solutions, most of which focus on technical metrics, Foglight 5.9 delivers detailed information about users, user actions and application usability. Learn the key features of this release, as well as […]