Marketo for Enterprise: Overview Demo

In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketo’s customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns. View to learn how to: • Align internal teams to provide better insight and efficiency • Deploy to teams globally and scale to millions of contacts • Improve […]

SiriusDecision’s SiriusView: Marketing Automation Platforms 2014 Report

The marketing automation platform (MAP) market is rapidly changing, and businesses that “get it” know that marketing automation is essential to their long-term success. In fact, in their 2014 update to the SiriusView for Marketing Automation Platforms report, SiriusDecisions suggests that marketers who do not use and understand marketing automation are quickly becoming a dying […]

The Modern Workforce, Part 2: New Tools Change IT

This Gigaom Research study aims to help technology decision-makers better understand the role of IT in supporting the need for business agility and pace. In this report you will gain insight into: • How to increase business agility with the best tools for your workforce • Strategies to speed up new tool adoption so the […]

The Modern Workforce, Part I: Supporting the Platforms for Productivity

This Gigaom Research report aims to help technology decision-makers better understand: • What the modern workforce thinks it needs to succeed in this rapidly changing world of mobile-first communications and new work-collaboration technologies • How IT is supporting those needs and overall corporate objectives • If there are gaps between worker expectations and IT requirements, […]

The Forrester Wave™: Web Content Management Systems, Q1 2015

Web content management (WCM) isn’t new. But customer demands and expectations are changing. That’s why finding the right WCM solution that supports delivering better digital experiences is important. Forrester Research, Inc. evaluates 10 vendors and names Adobe a Leader in The Forrester Wave™: Web Content Management Systems, Q1 2015. Again. Read the report to see […]