Real-time marketing isn’t a new concept. Its core driver might as well be every marketer’s mantra: reach the right audience at the right time with the right message.
In this richly detailed report, Forrester Research, Inc. explains the importance of social relationship platforms (SRPs) and evaluates eleven of the most significant providers according to 41 exacting
Sponsorships can be more than a logo. In fact, they should be. When you add social experiences to your sponsorship packages, you’re bringing brand partners all-new ways to
You’ve surely heard about Oreo’s big blackout Tweet during the Super Bowl. And probably Arby’s post about Pharrell’s hat at the GRAMMY Awards. This type of engagement is
Key Strategies, Tactics and Business Value of Social Marketing at Big Brands Marketing on social media is now imperative for companies seeking to stay relevant to consumers and
The Big 6 social networks offer tremendous marketing opportunities — and each one is very different. That’s why Spredfast has assembled our 6 Blueprints for Social Network Success.
Want to learn how brands like TaylorMade, Finish Line, and Lexus think about social inside their marketing strategy? To help you craft powerful social marketing campaigns that drive
Choosing the best social technology platform to build your social campaigns can be a difficult task. Knowing the right questions to ask and what tools are needed to
What kinds of remarkable things? How about more inventory, so you can boost your revenue? How about new offerings that will help you better compete for sponsorship dollars?
Sponsorships are a valuable way to connect with your target audience. How are you leveraging this opportunity to increase audience engagement and improve ROI? By integrating social media
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