Author: LeanData

Lead Management: The Essential Foundation of B2B Growth in Any Economy

As the global economy responds to the Coronavirus pandemic, all businesses are navigating a new, uncertain economic environment. TOPO Research found a 150% increase in buyers not booking

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TOPO Research: Lead-to-Account Matching and Routing Market Guide

LeanData

Lead-to-Account Matching (L2A) and Routing has become one of the most critical applications for modern go-to-market organizations. As go-to-market strategies evolve and increase in complexity, more sophisticated organizations

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