Kitewheel Partners with Zeta Global

(Source: Destination CRM)¬†Kitewheel CEO Mark Smith says the partnership can be traced to 18 months ago when Kitewheel partnered with Acxiom Impact; under the alliance, Kitewheel added its real-time cross-channel capabilities to Acxiom’s marketing automation. “Acxiom Impact was then acquired by Zeta Global a year ago, and we started¬†…