Toyota gears up to bring marketing automation in-house in efficiency drive

(Source: Marketing Week ) Toyota is in the “very early stages” of creating the infrastructure to bring its marketing automation in-house in a move it hopes will help it both be more precise …

MarTech Interview with Andrea Lechner-Becker, CMO, LeadMD

(Source: MarTech Series ) The opinion that it might not be the right time for a company to purchase that Marketing Automation tool or data provider or ABM Enablement tool isn’t always …

Salesforce Tackling Home Care, Social Determinants of Health With New Services

(Source: Home Health Care News ) Cloud-based software giant Salesforce (NYSE: CRM) — known for providing customer relationship management (CRM) technologies to companies from Adidas ..

OMRON Brings Its Factory Harmony Exhibit, A Hit At CES, To ATX West

(Source: AiThority ) In the Factory Harmony exhibit, OMRON pick and place automation … said Matt Trowbridge, Vice President of Marketing of OMRON Automation Americas.

Salesforce Delivers New Health Cloud Innovations to Personalize Patient Experiences to Improve Outcomes

(Source: MarTech Series ) Salesforce, the global leader in CRM, delivered new innovations to Salesforce Health Cloud that improve healthcare through connected, intelligent patient …

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